Mended Fly Fishing Logo & Direct Mail Piece

Brief for Logo Design: Create a unique logo for the Mended Fly Fishing Company located in Greensboro. The mission of Mended is to help people connect with God and find rest through fly fishing and the outdoors. The client’s advice regarding designing the logo was that it should have a vintage feel and be minimal. The desired color palette is black, gray/black, and burnt orange.

Brief for Direct Mail Piece: Create a 3D promotional direct mail piece including the envelope for a community event sponsored by Mended. Design an event logo as well. All pieces should relate to each other and be unified.

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Original Type Project & Book Jacket Design